Explore Aidan Zamiri’s The Moment, its genre-blending tone, holistic filmmaking approach, and casting strategy with Charli XCX and industry figures—lessons for creatives.
Salomon’s ‘Shaping New Futures’ campaign turns innovation into culture, using design, AI and film to reposition the brand as a cultural leader in modern mountain style.
Salomon Forges Future: How “Shaping New Futures” Blends Design, AI and Culture Read More »
A concise analysis of Levi’s ‘Behind Every Original’ Super Bowl film, exploring its use of backstories, film language and music to build authentic brand storytelling.
Levi’s ‘Behind Every Original’ — What the Super Bowl Film Teaches Creatives Read More »
Bad Bunny’s album cover puts the monobloc chair in focus. Discover how a cheap plastic chair became a global cultural icon and a modern design dilemma.
Why Bad Bunny Used the Monobloc Chair: A Small Object, Big Meaning Read More »
A concise analysis of widespread layoffs in film, music and media: causes, companies affected, and practical steps for creative professionals.
Why Layoffs Are Reshaping Film, Music and Media Read More »
How South Korea’s ‘B-level taste’, youth-first authenticity and rapid AI adoption are reshaping global advertising strategies and brand engagement.
Explore how VHS grain, neon palettes and MTV-era editing from the 1990s inform today’s filmmakers, video artists and visual storytellers.
Why 90s Visuals Still Shape Modern Storytelling Read More »
Fields of Éire returns to Newsham Park, Liverpool on June 5-6 2024. Expect Nathan Carter, The Kilkennys, Irish food stalls, craft traders and traditional dance.
Fields of Éire Irish Music Festival returns to Liverpool with food, craft and dance Read More »
K-pop’s first Grammy for ‘Golden’ (from Netflix’s KPop Demon Hunters) marks a shift from niche to mainstream. Read the industry implications for film, music and soft power.
K-pop’s ‘Golden’ Grammy: What It Means for Film, Music and Media Read More »
Stella McCartney is the first Industry Ambassador for Central Saint Martins’ M School, partnering on material innovation, regenerative design and ethical practice.
Stella McCartney Named Industry Ambassador at CSM’s M School Read More »
